[{"data":1,"prerenderedAt":295},["ShallowReactive",2],{"gql:data:nXIX91WFmYVZgHL-Gf0GsuPAURQxoCeXp2SfhDr8fPs":3,"gql:data:zSoowvGIWjAfUQbcxuMp0rytba73SsCl2mDx8T0gHF8":34,"gql:data:D-_HChCusqQiD5iP2GmvlBVOeEC9lvHLeLDfSrfKdV0":48,"gql:data:tYwCH6K_I3CgOkIEW8eldg8nQb510z-bhPy4GqT71iA":235},{"navigationNodes":4},[5,15,21,27],{"id":6,"title":7,"url":8,"level":9,"newWindow":10,"type":11,"customAttributes":12,"classes":13,"children":14},"6333","Cases","https://www.made-identity.ch/en/cases",1,"","craft\\elements\\Entry",[],null,[],{"id":16,"title":17,"url":18,"level":9,"newWindow":10,"type":11,"customAttributes":19,"classes":13,"children":20},"6332","What we do","https://www.made-identity.ch/en/whatwedo",[],[],{"id":22,"title":23,"url":24,"level":9,"newWindow":10,"type":11,"customAttributes":25,"classes":13,"children":26},"6331","About","https://www.made-identity.ch/en/about",[],[],{"id":28,"title":29,"url":30,"level":9,"newWindow":10,"type":31,"customAttributes":32,"classes":13,"children":33},"7475","Jobs","https://made-identity.ch/en/about#jobs-teaser","verbb\\navigation\\nodetypes\\CustomType",[],[],{"navigationNodes":35},[36,40,44],{"id":37,"title":7,"url":8,"level":9,"newWindow":10,"type":11,"customAttributes":38,"classes":13,"children":39},"1486",[],[],{"id":41,"title":17,"url":18,"level":9,"newWindow":10,"type":11,"customAttributes":42,"classes":13,"children":43},"3132",[],[],{"id":45,"title":23,"url":24,"level":9,"newWindow":10,"type":11,"customAttributes":46,"classes":13,"children":47},"3131",[],[],{"casesEntries":49},[50],{"siteId":51,"sectionId":52,"id":53,"slug":54,"title":55,"url":56,"uri":57,"caseTags":58,"caseBuilder":71,"footerBackgroundColor":153,"pageBuilder":156,"facts":160,"showLightbox":74,"leadReduced":161,"hero":162,"giveMeMore":178,"localized":227,"seomatic":231},2,9,"18972","martin-hermann-mediation","Martin Hermann Mediation","https://www.made-identity.ch/en/cases/martin-hermann-mediation","cases/martin-hermann-mediation",[59,62,65,68],{"id":60,"title":61},"18406","Positioning",{"id":63,"title":64},"11504","Brand story",{"id":66,"title":67},"3872","Branding",{"id":69,"title":70},"11508","Website",[72,88,111,124,129],{"typeHandle":73,"size":74,"id":75,"mediaOne":76,"captionOne":13},"fullscreenMedia",false,"18976",[77],{"id":78,"small":79,"medium":80,"large":81,"title":82,"width":83,"height":84,"alt":85,"mimeType":86,"url":87,"videoWithAudio":74,"videoPlayButtonStyle":74},"20276","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_1440xAUTO_crop_center-center_none_ns/20276/Hermann_Case_Logo_Negativ.webp","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_1920xAUTO_crop_center-center_none_ns/20276/Hermann_Case_Logo_Negativ.webp","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_3600xAUTO_crop_center-center_none_ns/20276/Hermann_Case_Logo_Negativ.webp","Hermann Case Logo Negativ",2860,1600,"Logo of Martin Hermann on a blue background, Branding, Logo Design, Design Agency, Zurich, MADE Identity","image/jpeg","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/Hermann_Case_Logo_Negativ.jpg",{"typeHandle":89,"id":90,"captionThree":13,"captionOne":13,"captionTwo":13,"mediaOne":91,"mediaThree":97,"mediaTwo":106},"threeSmallMedias","19071",[92],{"id":93,"small":94,"medium":94,"large":94,"title":95,"width":13,"height":13,"alt":13,"mimeType":96,"url":94,"videoWithAudio":74,"videoPlayButtonStyle":74},"20279","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/MADE_Cases_Martin_Hermann_Mediation_AnimierteIcons.mp4","MADE Cases Martin Hermann Mediation Animierte Icons","video/mp4",[98],{"id":99,"small":100,"medium":101,"large":102,"title":103,"width":104,"height":104,"alt":13,"mimeType":86,"url":105,"videoWithAudio":74,"videoPlayButtonStyle":74},"20280","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_1440xAUTO_crop_center-center_none_ns/20280/Hermann_Case_Prinzipien.webp","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_1920xAUTO_crop_center-center_none_ns/20280/Hermann_Case_Prinzipien.webp","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_3600xAUTO_crop_center-center_none_ns/20280/Hermann_Case_Prinzipien.webp","Hermann Case Prinzipien",2040,"https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/Hermann_Case_Prinzipien.jpg",[107],{"id":108,"small":109,"medium":109,"large":109,"title":110,"width":13,"height":13,"alt":13,"mimeType":96,"url":109,"videoWithAudio":74,"videoPlayButtonStyle":74},"18964","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/hermann_animation_logo_square.mp4","Hermann animation logo square",{"typeHandle":73,"size":74,"id":112,"mediaOne":113,"captionOne":13},"19072",[114],{"id":115,"small":116,"medium":117,"large":118,"title":119,"width":120,"height":121,"alt":122,"mimeType":86,"url":123,"videoWithAudio":74,"videoPlayButtonStyle":74},"18967","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_1440xAUTO_crop_center-center_none_ns/18967/Hermann_Case_Icons@2x.webp","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_1920xAUTO_crop_center-center_none_ns/18967/Hermann_Case_Icons@2x.webp","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_3600xAUTO_crop_center-center_none_ns/18967/Hermann_Case_Icons@2x.webp","Hermann Case Icons 2x",3601,2042,"Branded Icons on a blue background, Branding, Logo Design, Design Agency, Zurich, MADE Identity","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/Hermann_Case_Icons%402x.jpg",{"typeHandle":125,"id":126,"captionTwo":127,"captionOne":128},"quote","19073","\u003Cp>Martin Hermann\u003C/p>","\u003Cp>I was looking for a logo and found myself in an argument. Now my self-conception is refined and my image reflects that. You’ve saved me from error.\u003C/p>",{"typeHandle":130,"id":131,"mediaGrid":132,"mediaGridTwo":140},"mediaGridBlock","20251",[133],{"id":134,"captionOne":13,"captionPositionTop":74,"mediaPositionTop":74,"smallMedia":135},"20252",[136],{"id":137,"small":138,"medium":138,"large":138,"title":139,"width":13,"height":13,"alt":13,"mimeType":96,"url":138,"videoWithAudio":74,"videoPlayButtonStyle":74},"18965","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/hermann_animation_web4.mp4","Hermann animation web4",[141],{"id":142,"mediaPositionTop":74,"captionPositionTop":74,"captionOne":13,"smallMedia":143},"20253",[144],{"id":145,"small":146,"medium":147,"large":148,"title":149,"width":150,"height":150,"alt":151,"mimeType":86,"url":152,"videoWithAudio":74,"videoPlayButtonStyle":74},"18971","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_1440xAUTO_crop_center-center_none_ns/18971/Hermann_Case_VK@2x.webp","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_1920xAUTO_crop_center-center_none_ns/18971/Hermann_Case_VK@2x.webp","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_3600xAUTO_crop_center-center_none_ns/18971/Hermann_Case_VK@2x.webp","Hermann Case VK 2x",1024,"Business card design for Martin Hermann, Branding, Logo Design, Design Agency, Zurich, MADE Identity","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/Hermann_Case_VK%402x.jpg",{"color":154},[155],"{\"color\":\"#FFC909\",\"background\":\"sunshine\"}",[157],{"typeHandle":158,"id":159,"baseRichtext":13},"pbRichtext","18978",[],"\u003Cp>A brand image with plain language and contours for a mediator with beliefs.\u003C/p>",[163],{"id":164,"heroMedia":165,"heroBackgroundColor":176,"shortHeader":74},"18974",[166],{"id":167,"small":168,"medium":169,"large":170,"title":171,"width":172,"height":173,"alt":174,"mimeType":86,"url":175,"videoWithAudio":74,"videoPlayButtonStyle":74},"18980","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_1440xAUTO_crop_center-center_none_ns/18980/MADE_Hermann_Hero_Preview.webp","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_1920xAUTO_crop_center-center_none_ns/18980/MADE_Hermann_Hero_Preview.webp","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/_3600xAUTO_crop_center-center_none_ns/18980/MADE_Hermann_Hero_Preview.webp","MADE Hermann Hero Preview",3600,2160,"Portrait of Martin Hermann on a chair, Branding, Logo Design, Design Agency, Zurich, MADE Identity","https://cms.made-identity.ch/uploads/images/Cases/Martin_Hermann_Mediation/MADE_Hermann_Hero_Preview.jpg",{"color":177},[155],[179,195,211],{"id":180,"slug":181,"title":182,"url":183,"uri":184,"baseTitle":13,"mediaOne":185},"15135","homburger","Homburger","https://www.made-identity.ch/en/cases/homburger","cases/homburger",[186],{"id":187,"small":188,"medium":189,"large":190,"title":191,"width":192,"height":193,"alt":13,"mimeType":86,"url":194,"videoWithAudio":74,"videoPlayButtonStyle":74},"12072","https://cms.made-identity.ch/uploads/images/Cases/Homburger/_1440xAUTO_crop_center-center_none_ns/12072/Homburger_WaH_2020_016_001@2x.webp","https://cms.made-identity.ch/uploads/images/Cases/Homburger/_1920xAUTO_crop_center-center_none_ns/12072/Homburger_WaH_2020_016_001@2x.webp","https://cms.made-identity.ch/uploads/images/Cases/Homburger/_3600xAUTO_crop_center-center_none_ns/12072/Homburger_WaH_2020_016_001@2x.webp","Homburger Wa H 2020 016 001 2x",1312,1284,"https://cms.made-identity.ch/uploads/images/Cases/Homburger/Homburger_WaH_2020_016_001%402x.jpg",{"id":196,"slug":197,"title":198,"url":199,"uri":200,"baseTitle":201,"mediaOne":202},"19105","aeberhard-partner","Aeberhard + Partner","https://www.made-identity.ch/en/cases/aeberhard-partner","cases/aeberhard-partner","Aeberhard\n+ Partner",[203],{"id":204,"small":205,"medium":206,"large":207,"title":208,"width":172,"height":173,"alt":209,"mimeType":86,"url":210,"videoWithAudio":74,"videoPlayButtonStyle":74},"23107","https://cms.made-identity.ch/uploads/images/Cases/Aeberhard-und-Partner/_1440xAUTO_crop_center-center_none_ns/23107/MADE_Case_AP_Hero.webp","https://cms.made-identity.ch/uploads/images/Cases/Aeberhard-und-Partner/_1920xAUTO_crop_center-center_none_ns/23107/MADE_Case_AP_Hero.webp","https://cms.made-identity.ch/uploads/images/Cases/Aeberhard-und-Partner/_3600xAUTO_crop_center-center_none_ns/23107/MADE_Case_AP_Hero.webp","MADE Case AP Hero","Visualization of a single family house with garden, Branding, Redesign, Logo Design, Design Agency, Zurich, MADE Identity","https://cms.made-identity.ch/uploads/images/Cases/Aeberhard-und-Partner/MADE_Case_AP_Hero.jpg",{"id":212,"slug":213,"title":214,"url":215,"uri":216,"baseTitle":13,"mediaOne":217},"19110","manuels","Manuel’s","https://www.made-identity.ch/en/cases/manuels","cases/manuels",[218],{"id":219,"small":220,"medium":221,"large":222,"title":223,"width":224,"height":173,"alt":225,"mimeType":86,"url":226,"videoWithAudio":74,"videoPlayButtonStyle":74},"19172","https://cms.made-identity.ch/uploads/images/Cases/Manuels/_1440xAUTO_crop_center-center_none_ns/19172/MADE_Manuels_Case_Preview.webp","https://cms.made-identity.ch/uploads/images/Cases/Manuels/_1920xAUTO_crop_center-center_none_ns/19172/MADE_Manuels_Case_Preview.webp","https://cms.made-identity.ch/uploads/images/Cases/Manuels/_3600xAUTO_crop_center-center_none_ns/19172/MADE_Manuels_Case_Preview.webp","MADE Manuels Case Preview",1476,"Cigar salesman standing in front of a shelf of Cuban cigars, Branding, Logo Design, Design Agency, Zurich, MADE Identity","https://cms.made-identity.ch/uploads/images/Cases/Manuels/MADE_Manuels_Case_Preview.jpg",[228],{"url":229,"uri":57,"language":230,"slug":54},"https://www.made-identity.ch/cases/martin-hermann-mediation","de-CH",{"metaTitleContainer":232,"metaTagContainer":233,"metaLinkContainer":234},"{\"title\":{\"title\":\"MADE Identity | Branding Case Martin Hermann | MADE Identity\"}}","{\"generator\":[],\"keywords\":{\"content\":\"Swiss Branding and Design Agency based in Zurich\",\"name\":\"keywords\"},\"description\":{\"content\":\"Martin Hermann Mediation – pragmatic, direct. A brand clearly visualizing the self-understanding of a modern mediator.\",\"name\":\"description\"},\"referrer\":{\"content\":\"no-referrer-when-downgrade\",\"name\":\"referrer\"},\"robots\":{\"content\":\"all\",\"name\":\"robots\"},\"fb:profile_id\":[],\"fb:app_id\":[],\"og:locale\":{\"content\":\"en_CH\",\"property\":\"og:locale\"},\"og:locale:alternate\":{\"content\":\"de_CH\",\"property\":\"og:locale:alternate\"},\"og:site_name\":{\"content\":\"MADE Identity\",\"property\":\"og:site_name\"},\"og:type\":{\"content\":\"website\",\"property\":\"og:type\"},\"og:url\":{\"content\":\"https:\\/\\/www.made-identity.ch\\/en\\/cases\\/martin-hermann-mediation\",\"property\":\"og:url\"},\"og:title\":{\"content\":\"Branding Case Martin Hermann | MADE Identity\",\"property\":\"og:title\"},\"og:description\":{\"content\":\"Martin Hermann Mediation – pragmatic, direct. A brand clearly visualizing the self-understanding of a modern mediator.\",\"property\":\"og:description\"},\"og:image\":{\"content\":\"https:\\/\\/cms.made-identity.ch\\/uploads\\/images\\/Cases\\/Martin_Hermann_Mediation\\/_1200x630_crop_center-center_82_none_ns\\/Hermann_Case_Icons@2x.jpg?mtime=1714736343\",\"property\":\"og:image\"},\"og:image:width\":{\"content\":\"850\",\"property\":\"og:image:width\"},\"og:image:height\":{\"content\":\"446\",\"property\":\"og:image:height\"},\"og:image:alt\":{\"content\":\"MADE Identity\",\"property\":\"og:image:alt\"},\"og:see_also\":[],\"facebook-site-verification\":[],\"twitter:card\":{\"content\":\"summary_large_image\",\"name\":\"twitter:card\"},\"twitter:site\":[],\"twitter:creator\":{\"content\":\"@\",\"name\":\"twitter:creator\"},\"twitter:title\":{\"content\":\"Branding Case Martin Hermann | MADE Identity\",\"name\":\"twitter:title\"},\"twitter:description\":{\"content\":\"Martin Hermann Mediation – pragmatic, direct. A brand clearly visualizing the self-understanding of a modern mediator.\",\"name\":\"twitter:description\"},\"twitter:image\":{\"content\":\"https:\\/\\/cms.made-identity.ch\\/uploads\\/images\\/Cases\\/Martin_Hermann_Mediation\\/_1200x630_crop_center-center_82_none_ns\\/Hermann_Case_Icons@2x.jpg?mtime=1714736343\",\"name\":\"twitter:image\"},\"twitter:image:width\":{\"content\":\"850\",\"name\":\"twitter:image:width\"},\"twitter:image:height\":{\"content\":\"446\",\"name\":\"twitter:image:height\"},\"twitter:image:alt\":{\"content\":\"MADE Identity\",\"name\":\"twitter:image:alt\"},\"google-site-verification\":[],\"bing-site-verification\":[],\"pinterest-site-verification\":[]}","{\"canonical\":{\"href\":\"https:\\/\\/www.made-identity.ch\\/en\\/cases\\/martin-hermann-mediation\",\"rel\":\"canonical\"},\"home\":{\"href\":\"https:\\/\\/www.made-identity.ch\\/en\",\"rel\":\"home\"},\"author\":{\"href\":\"https:\\/\\/www.made-identity.ch\\/en\\/humans.txt\",\"rel\":\"author\",\"type\":\"text\\/plain\"},\"publisher\":[],\"alternate\":[{\"href\":\"https:\\/\\/www.made-identity.ch\\/cases\\/martin-hermann-mediation\",\"hreflang\":\"x-default\",\"rel\":\"alternate\"},{\"href\":\"https:\\/\\/www.made-identity.ch\\/cases\\/martin-hermann-mediation\",\"hreflang\":\"de-ch\",\"rel\":\"alternate\"},{\"href\":\"https:\\/\\/www.made-identity.ch\\/en\\/cases\\/martin-hermann-mediation\",\"hreflang\":\"en-ch\",\"rel\":\"alternate\"}]}",{"global":236},[237,285],{"id":238,"teaserText":239,"baseRichtext":240,"address":241,"addressAddition":242,"addressLink":243,"socialMediaLinks":244,"quicklinks":269},"7","\u003Cp>\u003Ca href=\"mailto:hello@made-identity.ch\">\u003Cspan class=\"btn-footer\">Let's talk\u003C/span>\u003C/a> and\u003C/p>\u003Cp>make brands.\u003C/p>","\u003Cp>\u003Cspan>© 2026\u003C/span>\u003C/p>","\u003Cp>\u003Ci>MADE\u003C/i> Identity AG\u003Cbr />\u003Ca href=\"mailto:hello@made-identity.ch\">hello@made-identity.ch\u2028\u003C/a>\u003Cbr />\u003Ca href=\"tel:+41442720303\">+41 44 272 03 03\u003C/a>\u003C/p>","\u003Cp>Weberstrasse 4\u003Cbr />8004 Zurich\u003Cbr />Switzerland\u003C/p>","https://www.google.com/maps/place/MADE+Identity+AG/@47.3702294,8.5290031,17z/data=!3m1!4b1!4m6!3m5!1s0x47900a0de67288f1:0xfba76299bda8f4f!8m2!3d47.3702294!4d8.5290031!16s%2Fg%2F1ptydqwbh?entry=ttu&g_ep=EgoyMDI1MTExNy4wIKXMDSoASAFQAw%3D%3D",[245,255,262],{"id":246,"baseLink":247},"6320",[248],{"ariaLabel":13,"classes":13,"isEmpty":74,"isElement":74,"link":249,"linkText":250,"linkUrl":251,"newWindow":252,"target":253,"text":250,"title":13,"type":254,"url":251,"urlPrefix":13,"urlSuffix":13},"\u003Ca href=\"https://made-identity-ch\" rel=\"noopener noreferrer\" target=\"_blank\">Instagram\u003C/a>","Instagram","https://made-identity-ch",true,"_blank","verbb\\hyper\\links\\Url",{"id":256,"baseLink":257},"6321",[258],{"ariaLabel":13,"classes":13,"isEmpty":74,"isElement":74,"link":259,"linkText":260,"linkUrl":261,"newWindow":252,"target":253,"text":260,"title":13,"type":254,"url":261,"urlPrefix":13,"urlSuffix":13},"\u003Ca href=\"https://open.spotify.com/user/mc5wftc48p9oujsxxnbh6zjuh?si=fb7fafc5c3bc4f7a\" rel=\"noopener noreferrer\" target=\"_blank\">Spotify\u003C/a>","Spotify","https://open.spotify.com/user/mc5wftc48p9oujsxxnbh6zjuh?si=fb7fafc5c3bc4f7a",{"id":263,"baseLink":264},"6322",[265],{"ariaLabel":13,"classes":13,"isEmpty":74,"isElement":74,"link":266,"linkText":267,"linkUrl":268,"newWindow":252,"target":253,"text":267,"title":13,"type":254,"url":268,"urlPrefix":13,"urlSuffix":13},"\u003Ca href=\"https://www.linkedin.com/company/made-identity-ag/\" rel=\"noopener noreferrer\" target=\"_blank\">LinkedIn\u003C/a>","LinkedIn","https://www.linkedin.com/company/made-identity-ag/",[270,278],{"id":271,"baseLink":272},"6337",[273],{"ariaLabel":13,"classes":13,"isEmpty":74,"isElement":252,"link":274,"linkText":275,"linkUrl":276,"newWindow":13,"target":13,"text":275,"title":13,"type":277,"url":276,"urlPrefix":13,"urlSuffix":13},"\u003Ca href=\"https://www.made-identity.ch/en/impressum\">Impressum\u003C/a>","Impressum","https://www.made-identity.ch/en/impressum","verbb\\hyper\\links\\Entry",{"id":279,"baseLink":280},"6338",[281],{"ariaLabel":13,"classes":13,"isEmpty":74,"isElement":252,"link":282,"linkText":283,"linkUrl":284,"newWindow":13,"target":13,"text":283,"title":13,"type":277,"url":284,"urlPrefix":13,"urlSuffix":13},"\u003Ca href=\"https://www.made-identity.ch/en/data-protection\">Data protection\u003C/a>","Data protection","https://www.made-identity.ch/en/data-protection",{"baseTitle":286,"titelSuccessSignUp":287,"hero":288},"Newsletter","Thanks for signing up!",[289],{"id":290,"shortHeader":252,"heroMedia":291,"heroBackgroundColor":292},"8769",[],{"color":293},[294],"{\"color\":\"#F8F8F8\",\"background\":\"gray-medium\"}",1777382006755]